We work with AAPI business owners in the New York area who have operated their jewelry businesses for generations. Our small business partners have expertise in fine gemstones, custom jewelry, and jewelry repairs, and offer high quality jewelry at prices more affordable than most retailers.

Chinatown small business jewelers tend to face negative stigmas and lack of foot traffic, which is why we encourage customers in the New York area to visit these sellers in-person to shop with them directly when possible. In-store visits are great for to personalized service, special offers, and great local food recs!​